Indicates the follower growth in the past 30 days. High growth often predicts campaign success. Calculated as current follower count divided by (current follower count - follower count 30 days ago).
This value shows the follower growth of the influencer in the last 30 days. The bar chart also indicates the growth rate compared to influencers of a similar size, in terms of followers. In our experience, growth is the most telling information to determine the quality of the influencer. High follower growth has a positive effect on most other scores and is a very reliable value to predict the success of a campaign.Calculation: follower count (current) / [follower count (current) - follower count (30 days ago)]