How Do You Calculate The Activity Value For Videos?

This number indicates how often an influencer publishes videos on YouTube. The bar graph shows the comparison to influencers with a similar number of subscribers. In our experience, a good influencer should be active and not post videos too infrequently. However, videos should not be published more than once or twice a day, as the audience will not see all videos and individual posts will have less impact and thus become less relevant.

Calculation: average of the time difference between the last 12 videos to the next oldest post.